Assistance League of Santa Ana was once again selected to participate in the Festival of Children Celebration held at South Coast Plaza, Costa Mesa, in September. Now in its 11th year, the Festival recognizes children’s charities of Orange County and provides residents with valuable information in one locale.
Children exploring Assistance League of Santa Ana’s booth were never disappointed. It was there that they discovered that they could decorate their own bookmarks with “foamy” stickers and adorn their wrists with glow-in-the-dark bracelets. Parents received Thrift Shop coupons and information on Assistance League philanthropies. More than 400 families were reached during a two-weekend period
Sponsored by the Festival of Children Foundation that was founded by businesswoman and children’s advocate Sandy Segerstrom Daniels, the event is held in conjunction with National Child Awareness Month. This year, 100 events were booked for the festival’s main stage and 69 children’s charities were on display throughout the shopping mall.