Assistance League of the Bay Area’s Brand Awareness Continues to Expand

The organization’s visibility was greatly expanded through the increased use of website features for member productivity, public information, and our footprint on social media. It amplified coverage in local community publications and billboards across the Houston-Galveston Bay Area and participated in chambers of commerce expos featuring nonprofits.

Assistance League® ACTION! Week involved distributing 639 books donated by Barnes & Noble Baybrook holiday shoppers. One hundred five books were donated to The Bridge Over Troubled Waters, Inc., 299 were distributed to children at McWhirter Elementary School during STREAM Curriculum Night, and 234 books were delivered to Shriners Children’s Texas Hospital in Galveston for their patients’ school library.